I purchased this because I love this company's pure stevia product, and I have tried several monk fruit sweeteners. There was only one that I thought was outstanding, and unfortunately, it has been discontinued. So I tried this in ice tea, and the flavor was excellent. However, I needed twice as much as I use of the pure stevia extract sold here, so on my limited budget, it is not cost effective for me to continue to purchase it. If money were no object, I would purchase it again. I then tried it in my coffee, and I am pleased with the results there as well.